Imagine that you have one or two degrees and still cannot find work. You are working as a server or another dead end type job and you hate it. You wish that you could get a 50k or 60k job but it seems so far away. You slog away at your job wishing and pushing for the best.
Why not work for several companies by selling a product?
You can make a product and get many channel partners to sell your product. Your product can be marketed to several different lists that any company has. You can sell your product in many different store. All of a sudden you have 50k coming in from each channel partner.
I should also add that making a product and selling to several different outlets might be less work than a job but the financial benifit is much more.